NW CT Businesswoman Slated to Speak at Event with Richard Blumenthal

FOR IMMEDIATE RELEASE

LAKEVILLE, CT – January 19, 2011 – NW CT businesswoman, Donna Saliter, principal of In Touch Promotions, will speak Wednesday to the NW CT Chamber of Commerce’s “Leadership Northwest,” a group of key leaders from area businesses, to discuss the importance and benefits of social networking to CT businesses. US Senator Richard Blumenthal will begin the day by addressing Chamber members about CT’s economy and job creation on the first leg of his “Listening Tour of the State of Connecticut” at the Chamber Office in Torrington. Ms. Saliter will speak to the core group after Senator Blumenthal and a Q & A session.

CT’s 2011 job creation and economy may well hinge on social media to a significant degree. The overall number of jobs in social media has increased 266% since May 2009, according to job search engine SimplyHired.com. “If CT wants to be on the cutting edge of job creation in 2011, we will likely see more businesses and nonprofits hire internet marketing specialists,” says Saliter, who has an MBA in e-Business. She will give a two-hour workshop for the business leaders covering topics like: what are the various social media outlets available to businesses; how much work is involved to set up a social media presence; what other resources are needed to maintain a viable online presence and what kind of success to expect in any given timeline.

“It’s an honor to be on the same bill as the senator. On behalf of area businesses, I appreciate the NW CT Chamber of Commerce providing this forum to discuss job creation and the CT economy,” said Ms. Saliter, adding that she will help the attending business leaders build a strategy to integrate their social media program with their existing marketing channels including newspaper and radio advertising. In Touch Promotions offers workshops on a variety of email-marketing and social-media topics such as how to optimize Twitter and Facebook accounts using blogs, create professional-looking emails and surveys, manage contact lists and measure campaign results.

The day will conclude with a trip to the Register/Citizen Headquarters where publisher Matt DeRienzo will discuss how to write a press release and the ever changing media market.

About In Touch Promotions

A 2010 start-up, In Touch Promotions solves two problems entrepreneurs and nonprofits have: lack of time and lack of money. In Touch Promotions helps set up Constant Contact accounts for clients to begin their email marketing adventure, and goes one step beyond: In Touch Promotions gives personalized comprehensive assistance with all facets of email marketing and social media. Whether clients need Twitter, Facebook or LinkedIn setup, websites, content, strategies, data transfer, photography, graphic design, events registration, surveys, appeal letters, e-brochures, campaign reports, or workshops to learn how to do-it-yourself, In Touch Promotions provides content, support and training to help nonprofits and businesses keep in touch with their donors and clients. In Touch Promotions has an office in Lakeville, CT with a satellite location in New Milford. To learn more, please visit www.intouchpromo.com or call 860-671-0499.

Please direct all press inquiries to:

In Touch Promotions

Donna Saliter, MBA

Principal

donnasaliter@intouchpromotions.com

Facebook page: In Touch Promotions

Twitter: @InTouchPromos

Website: InTouchPromo.com

Phone: 860-671-0499

Donna Saliter, Principal, In Touch Promotions

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